Services for the Pet Industry
Branding is the process involved in creating a unique name and image for your product or service. Your brand exists in the consumers’ mind and is mainly influenced by the use of advertising campaigns with a consistent theme. The goal of your Brand is to establish a significant and differentiated presence in the market so that your business attracts and retains loyal customers.
The foundation for your Marketing strategy begins with targeting a specific audience. We create marketing initiatives that connect with the hearts and minds of your audience. We accomplish your goals by designing user-friendly, responsive websites, marketing collateral, writing content and creating social media ads, email marketing campaigns, and chatbots to engage your audience. Not to be ignored, are the long-term effects that our effective SEO and PPC tactics have on the growth of your business.
On demand services
We want to encourage everyone to enjoy the benefits of our services. Perhaps you’re not sure where to begin. Take advantage of our offer of a free strategy session with Maryle, then hire us to design your next piece of marketing collateral. It all begins with one small step. The choice is yours.
Our Branding, website design, or digital marketing services begin with our unique DISCOVERY process. Discovery is our method of consulting with you and research by our team. The end result is our customized Solutions Report which is your roadmap for the development of your brand and marketing strategies.
Founder, Maryle Malloy continues to enjoy a successful career helping pet professionals and pet-related businesses. She spent 15-years as a veterinary practice manager, regional manager and marketing specialist working in small-animal, mixed-animal, and specialty practices. She left veterinary management and marketing in 2013 to focus on her newly formed branding and marketing agency, Wide Web Advisor. She continues to serve pet industry clients at large.
Maryle is the Award-winning author of The Golden Retriever, An Owner’s Survival Guide, former AKC judge, Board Member Emeritus of the Evergreen Golden Retriever Club, Board Member Emeritus of the Pacific Southwest Quarter Horse Association, and a member of AIGA the professional association for design.
WHO WE HELP
Veterinarians, service providers and pet industry suppliers who want to stand out from the crowd come to us because we have the knowledge and experience to help them succeed.
From Discovery through every phase of a project our clients receive personal attention from Maryle. We help veterinarians, retail or wholesale suppliers, pet care service providers, dog, cat, or equine clubs or non-profit shelters, and rescue groups.
No project is too small or too large. No detail is overlooked. If you’re serious about launching or rebranding your pet-related business, contact us.
A BOARDING KENNEL SUCCESS STORY
New Mexican Kennels Success Story
New Mexican Kennels hired us in late 2015 to redesign their original website. Since the launch of that site in the fall of 2015, this local business has achieved significant revenue growth. Our success in helping them achieve this growth is due to our development of their brand identity and strategic digital marketing initiatives, coupled with their commitment to excellence in pet care and great customer service.
Early in 2016, we began by increasing their digital footprint with SEO, PPC, Social media, and blogging initiatives. These resulted in significant revenue growth in 2016, 2017 and 2018.
In January of 2019, we moved their site from the Adobe Business Catalyst platform to a WordPress platform and updated their site design placing the emphasis on the user experience.
Their significant revenue growth is a testimony to the partnership we have with our clients.